Traditional museum visitation is evolving from passive observation to technology-driven immersive engagement. This transformation bridges the gap between audiences and cultural artifacts, unleashing the cultural value of artifacts while amplifying museums’ ideological education potential. Through the lens of interactive ritual chains, this study identifies emotional engagement as the critical catalyst for integrating museum immersion with ideological education. The research reveals a three-phase integration mechanism: emotional input through multi-sensory stimulation, physical participation via interactive technologies, and emotional resonance through shared symbolic experiences. We propose a co-creation framework emphasizing collective consciousness-building, emotional alignment, and symbolic meaning-making to optimize museums’ role in contemporary ideological education. Additionally, by taking the “Yunyou Dunhuang” as a case study, this research analyzes the feasibility of integrating museum immersive experiences with “Great Ideological and Political Course”, offering theoretical insights to transcend the limitations of traditional ideological education.