The Metaverse represents a digital platform that not only changes the way one interacts with the world, but is also a generator of innovation in various business sectors. The Metaverse is emerging as a catalyst for future technological trends, transforming not only digital experiences but also society itself. The paper briefly its key technologies such as virtual and augmented reality, artificial intelligence, blockchain, 5G networks. Based on these technologies, the article seeks to analyze new opportunities for business, economic models, social interactions and insights on how the Metaverse can serve as a platform for continuous innovation, shaping the future of the global economy.