This study explores the integration of digital production technologies in the preservation and innovation of intangible cultural heritage (ICH) products. With the decline of traditional craftsmanship and the rise of modern technology, digital tools like 3D modeling, CAD, and artificial intelligence provide new methods for documenting, replicating, and enhancing traditional crafts. Smart manufacturing, automation, and data-driven approaches offer scalable solutions to meet global demand without compromising the uniqueness of ICH products. Furthermore, the study discusses the challenges of blending traditional and modern practices, addressing issues such as the loss of cultural meaning in digital transformations and the global dissemination of ICH. By analyzing the role of digital tools in both preserving and transforming heritage, the research aims to offer strategies for ensuring the sustainable transmission of ICH in the digital age, while retaining its cultural essence.