Technology is a relevant actor in the globalisation process. For instance, blockchain offers society many uses beyond the well-known possibilities of permanent record registration, expanding monetary possibilities through cryptocurrencies, or providing clarity in transactions. This connection underscores blockchain technology’s transdisciplinary engineering nature and potential to bridge various domains, fostering a constructive dialogue that transcends conventional boundaries. Indeed, blockchain may start trends and provide endless solutions through social media platforms based on its distinctive technology development. Research has showcased the value of online platforms by encouraging money-minded dialogues or cause-based movements, resulting in the financial empowerment of individuals committed to sharing, teaching, and learning state-of-the-art technologies applied to finance. Nevertheless, it still needs to be explained how platforms built on blockchain technology could drive social transformation and promote social change, encouraging digital activism and propelling community involvement. Therefore, this investigation targets one of the most notorious social media blockchain-based platforms, Steemit, to demonstrate its positive impact on engaged individuals, helping them to promote a conscious use of finance and taking their mainstream users to a higher degree of expertise when using sophisticated blockchain tools. The contribution of this article provides evidence of a blockchain platform’s influence on a broader understanding of financial knowledge and technology societal roles. Such advancement expands a constructive dialogue to other areas, as far apart from traditional finance as transdisciplinary engineering.