Organized by Keimyung University, and co-organized by Beijing Wuzi University and the University of Messina (UniME), the 4th International Conference on Modern Management based on Big Data (MMBD2023) was held from 1–4 August 2023 in Seoul, South Korea. With MMBD2023, the conference series Modern Management based on Big Data (MMBD) completed its fourth edition.

The general topics of MMBD2023 fall into three main categories: 1) Big Data, 2) Modern Management and 3) a Special Session on big data-driven manufacturing and service industry supply chain (SC) management.

Apart from the general topics, MMBD2023 attracted a number of papers related to lifelong education. Topics at the conference included but were not limited to: innovation in online education management with big data; digital transformation in lifelong education; big data analysis in lifelong education management; green supply chain management; big data analytics in supply chains; policy and strategy for new energy and environment; smart grid load and energy management; decision making on sustainable transport policies; modern healthcare management; and social strategy to manage human relationships.

The most popular topics, both at the conference and in this book, concern big data analysis and emerging applications.

All of the papers were exhaustively reviewed by program committee members and peer-reviewers, who took into account the breadth and depth of the research topics that fall under the scope of MMBD. The 50 most promising and FAIA mainstream-relevant contributions were selected from about 160 submissions for presentation and inclusion in this book, which presents innovative original ideas or results of general significance supported by clear and rigorous reasoning and compelling new evidence, as well as methods.

I would like to thank all the keynote and invited speakers, authors, program committee members and anonymous reviewers for their efforts in making MMBD a conference of the highest standard.

June 2023

Antonio J. Tallón-Ballesteros

University of Huelva (Spain)

Huelva city, Spain