For a company to compete in today’s market, it needs to invest in developing project management tools to help improve its materials, products and production processes, reducing costs and continually improving its activities. This article aims to present the preliminary study performed to implement a custom semantic model in a technology company, which will enable the analysis and diagnosis of the production model to check nonconformities and to track information and materials, aiming at improving its production process and thereby raising its level of competition in the market. The preliminary study corresponds to the first of two phases of project development, which consists of the study carried out in the company to identify improvement needs for implementation of the analysis and diagnosis tool in the production process. For this, a tool development model is being developed with the mapping and the proposal of the model with its implementation strategy. Thus, it was verified that there is a disconnected traceability between the company sectors, information lost at the end of each process step, which eventually increases the time spent in each process phase. To solve this problem, resources were selected that, when integrated, will allow the integration of resources that were not previously connected in the company, in addition to reducing the time spent to close the cycle: connect, collect, analyze and act, making the response of production process activities in real time, seeking the optimization of production.