The paper provides a short history of social cyber-attack, trolling, bots, and other forms of malign information maneuvers in cyberspace. It discusses the problem of calming social hysteria in cyber-space and the social psychological obstacles to counter-messaging against virulent disinformation campaigns. It provides a brief overview of the history of trolling, the problem of commercialization of disinformation, and indicates areas of needed research to counter crowd manipulation and social hysteria propagation. This paper explains how the way forward in managing influence operations effectively through the promotion of research to assist in the development of new techniques in cyber diplomacy. These techniques are needed to mitigate the effects of trolling and crowd manipulation and develop greater community resilience to social hysteria promotion.