

New Product Development (NDP) is a major source of competitive advantage to automobile manufacturers. More specifically, Product Lifecycle Management (PLM) has proven to have a positive impact on the effectiveness of the product development effort. One of the many reasons for that is the fact that PLM requires detailed attention to the constraints a firm will face, depending on the stage of the product. Widely accepted references outline the important of decision making in PLM. This trend is also is reinforced by the number of research projects in known, global centers of excellence in product development and innovation. Enterprise Resources Planning (ERP) approach is in the stake to supply the plan to best use of resources allocated to the project. Another revered trend is the idea of integrating the whole supply chain from a value-adding perspective. Thus, the Supply Chain Management (SCM) and Manufacuturing Engineering Systemas (MES) of current and new suppliers for newly developed parts or products are the key players for the competitiveness in the market. Conversely, strategies, methodologies, and PLM tools present themselves as agile, lean, safe yet collaborative approach to NPD. This paper presents an integration of ERP into PLM with a special emphasis on SCM. The automobile industry, as an example is to contextualize the discussion.