A key benefit of standards and commonly shared technical specifications in ICT is their role in facilitating interoperability. However, standards need to achieve market acceptance to create real impact. Underlying interoperability architectures need to be further developed, improved and maintained. The aim of this paper is to analyze, which dependencies exist between the conceptual design of standards on the one hand and their adoption on the other hand. Research has shown that dependencies between standard settings and adoption are not clearly described yet. Accordingly, this paper aims to investigate how standard-based interoperability architectures can encounter feedback of various implementations. The customization of V-Model as a development methodology shown in this paper aims to highlight lifecycle aspects between design and adoption phases. The concept of Business Interoperability Interface is integrated into the V-Model approach to demonstrate architecture demands during the architecture development. The case of E-Procurement in Europe is used to proof the concept of the proposed architecture and development methodology.