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Emerging Strategies and Coordination in Nanocoating Innovation
Harro Van Lente, Jon Van Til
53 - 63
10.3233/978-1-60750-022-3-53
Technoscience in Progress. Managing the Uncertainty of Nanotechnology
Abstract

Firms and other stakeholders in emerging nanotechnologies frame their strategies in terms of implicit, collective roadmaps which coordinate their activities. In this way, they succeed in reducing uncertainties and focusing on moving targets. This chapter presents evidence from a case study on nanocoating firms in Germany and reflects on the implicit and explicit forms of strategy and coordination.

$35.00 / €27.50 / £22.00
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