The WeChat public platform is a Web App that is developed based on the developer mode. It can realize the interaction between the public number developers and individual users. This paper uses the message request & response interface provided in the developer mode to embed business information such as product information, popular products, cultural promotion, and product sales into the WeChat application. This paper successfully tested the public number's provision of location information, message reply and merchandise ordering functions on the mobile phone side. It has also been used by relevant commercial enterprises to solve the problem of the development of commercial enterprise marketing on mobile terminals.
IOS Press, Inc.
6751 Tepper Drive
Clifton, VA 20124
Tel.: +1 703 830 6300
Fax: +1 703 830 2300 email@example.com
(Corporate matters and books only) IOS Press c/o Accucoms US, Inc.
For North America Sales and Customer Service
West Point Commons
Lansdale PA 19446
Tel.: +1 866 855 8967
Fax: +1 215 660 5042 firstname.lastname@example.org