Through a broad approach about reputable methodologies of Product Development Process (PDP), this paper proposes a model of development to be considered in designing and management of R&D project of the Research and Development Program of the Brazilian Electricity Sector regulated by the Brazilian Electricity Regulatory Agency (ANEEL). Such projects, guided by the search for innovative products and technologies in response to technological challenges of the power sector, are well defined by PMBOK Guide of Project Management Institute as “a temporary endeavor undertaken to create a product, service or result”. This means that, for a R&D project to fulfill the principle of temporariness, its management should seek to achieve pre-established goals, following appropriate processes, technologies and teams involved in problem solving principles for development until it gets the achievement of the planned product. In this sense, the objective of this work is to demonstrate that, as in the industry, PDP methodologies may be also suitable for these R&D projects, ensuring better adaptation of the results to customer needs and strengthening the relationship between university and industry in the R&D process of the electricity sector. This research addresses a compilation about several PDP models already established by the industry with a view to creating a suitable development model to the R&D projects of the electricity sector. The model emphasizes the constructive interaction between the various stages of development methodology (concepts of Concurrent Engineering) and multidisciplinary teams fully integrated with the innovation process. The proposal shows to be promising to induce to the reduction of the typical limitations of segregated and sequential activities observed in many of the projects in R&D of electric sector.
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